Israeli Start-Up Finds Solution for Urban Trees

Urban trees don’t just improve aesthetics and offer cooling shade and better air quality. Recent research has shown that they also have lesser-known benefits, such as reduction in childhood obesity rates, better mental health (decrease of cognitive fatigue, stress, and feelings of anger, depression, or anxiety), noise reduction, and stronger social cohesion and community empowerment. Unfortunately, maintenance costs and price of water supply limit availability of urban vegetation, especially in low-income neighborhoods.

Israeli start-up FrizWeed helps address both problems by introducing their latest invention – TreeTube, a modular root structure system designed to enable the growth of healthy trees in urban environments.